Zilliqa Brings in Blockchain Heavyweight Art Malkov as a Head of Marketing

The Zilliqa crew continues its fast development trajectory; within the new Head of Advertising place, Artwork Malkov will convey a decade of blockchain business expertise to assist enhance Zilliqa’s title recognition

NEW YORK, April 14, 2022 /PRNewswire/ — Zilliqa (https://www.zilliqa.com/), the high-performance, high-security, and low payment layer-1 blockchain protocol, publicizes that it has introduced on board Artwork Malkov to guide the advertising and marketing capabilities within the new Head of Advertising place.

That is the corporate’s first senior function to be based mostly out of the US, as Zilliqa continues to develop its presence in North America. The appointment comes at an thrilling time as Zilliqa enters the subsequent part of its development, and surges in 2022 as a severe blockchain contender in DeFi, gaming, and Web3 house.

Malkov is a real blockchain and advertising and marketing native, having beforehand led the cost as Chief Advertising Officer at IoTeX and Polymarket and as Chief Digital Officer at BlockchainDriven. His experience with scaling and rising corporations might be instrumental in elevating Zilliqa’s profile as one of many main layer-1 blockchains. Alongside his place at Zilliqa, Malkov can be an advisor on the Columbia Lab-to-Market Blockchain Accelerator, the place he supplies strategic steering to the newest accelerators.

“Zilliqa leads a number of the most noteworthy improvements on the blockchain,” says Artwork Malkov, Head of Advertising at Zilliqa. “I’m thrilled to hitch the crew at this significant level, and assist in increasing the worldwide attain of Zilliqa as we roll out numerous new merchandise throughout a variety of industries akin to creator financial system, P2E gaming, and DeFi.”

“Artwork brings over a decade of expertise in advertising and marketing inside the blockchain business, so we’re excited to have him on board to leverage his data and abilities,” says Dr. Ben Livshits, CEO at Zilliqa. “He might be a beneficial asset to the Zilliqa crew and open up many alternatives for our future.”

About Zilliqa:

Zilliqa supplies highly-performant, scalable, and safe blockchain options for enterprises and decentralised purposes. Based in 2017, Zilliqa was developed by a crew of world enterprise and business specialists, skilled scientists, main engineers, monetary companies specialists, and enterprise creators. Dedicated to creating modern and scalable blockchain options with a user-centric method, Zilliqa is pushed by the mission to catalyse and remodel digital infrastructures throughout world communities and industries. Zilliqa’s know-how has served because the spine to be used circumstances throughout the humanities, asset securitisation, content material creators and the influencer financial system, decentralised and open finance, digital promoting, monetary companies, incentivised advertising and marketing, and sports activities.

So far, the Zilliqa blockchain has processed over 30 million transactions since launching its important web and is residence to a flourishing decentralised utility ecosystem of over 250 tasks. For extra info, go to: zilliqa.com

SOURCE Zilliqa Analysis Pte. Ltd.